Data Protection in Austria

Online privacy in Austria

EU regulation

Online privacy is specifically regulated by the TKG.

Traffic data

Traffic Data held by communications services providers (CSPs) must be erased or anonymized when it is no longer necessary for the purpose of the transmission of a communication. However, Traffic Data can be retained for purposes of invoicing the services. In such a case, if the invoice has been paid and no appeal has been lodged with the CSP within three months the Traffic Data must be erased or anonymized.

Location data

Location Data may only be processed for emergency services and with consent of the user. Even in case of consent, the user must be able to prohibit the processing by simple means, for free of charge and for a certain time period.

Cookie compliance

The relevant section of the TKG stipulates that a user must give informed consent for the storage of personal data, which includes a cookie. The user has to be aware of the fact that consent for the storage or processing of personal data is given, as well as the details of the data to be stored or processed, and has to agree actively. Therefore obtaining consent via some form of pop-up or click through agreement seems advisable. Consent by way of browser settings, or a pre-selected checkbox etc. is probably not sufficient in this respect.

If for technical reasons the short term storage of content data is necessary, such data must be deleted immediately thereafter.


Austria regulation

Online privacy is still specifically regulated by the TKG, and the GDPR implementation acts have introduced only minor amendments thereto. There are no regulations regarding online privacy in the DSG itself.

Media privilege

In an effort to balance freedom of speech and freedom of information, publishers as well as owners and employees of media outlets are granted privileges regarding the processing of data for journalistic purposes (Section 9 DSG). Various limitations of data subject rights and controller obligations under the GDPR have been implemented, notably:

  • privileged data controllers are not obliged to disclose information subject to editorial secrecy;
  • processing of data subject to Art. 9 and Art. 10 GDPR is generally permitted for journalistic purposes;
  • transparency principle (Art. 5(1)(a) GDPR) is applicable only to the extent the freedom of speech and freedom of information are not disproportionally affected;
  • Arts. 13, 14 and 21(1) GDPR are not applicable, and application of Art. 15 is (i) not applicable to information that has not yet been subject to a publication and (ii) otherwise subject to additional limitations;
  • Applicability of Arts. 16 to 18 GDPR is limited;
  • A data breach notification pursuant to Art. 33 GDPR is necessary only in case of high risk for rights and freedoms of data subjects, and information to data subjects pursuant to Art. 34 GDPR is mandatory only if it does not affect editorial secrecy;
  • Chapter V GDPR is not applicable;
  • Art. 56 and Chapter VII GDPR are not applicable.

Some of the abovementioned limitations also apply to processing of data for journalistic purposes which is not conducted by publishers, owners and employees of media outlets or media services. 

Furthermore, broad exceptions from the applicability of the GDPR are stipulated if data is processed for scientific, artistic or literary purposes.

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